Mobile Convention Amsterdam (MCA) is the leading mobile conference on mobile marketing and business in Northern Europe. MCA features prominent speakers, mobile visionaries and offers broad insights into the mobile future and landscape, new technologies, business possibilities, best practices and cases in several events or tracks.
At MCA professionals of decision making level in marketing, media, banking, IT&Telecom retail and advertisement share their knowledge of mobile marketing, mobile commerce, mobile business and mobile payments.
Mobile Convention Amsterdam was first held in 2010 and has grown substantially every year since.
In 2013, Mobile Convention expanded, by bringing its philosophy to London and Brussels. In 2015, the convention was held on June 4th, in the “Beurs van Berlage” in Amsterdam.
From Polteq, Ruud Teunissen and Marc van ’t Veer had been selected as speakers. The title of their presentation was: